Multimedia Video Production developed this original 2D animation for the marketing firm Benchworks in 2008 to help the company's client motivate their medical sales representatives. Multimedia Video Production illustrated the original DaytranaMan character, a new animated flying superhero with a head shaped like the ADHD patch medication that is his namesake. The animated video introduced the pharmaceutical company's Daytrana Dash, a medical marketing initiative that rewarded the those who achieved the most success in supporting physicians who prescribed the new ADHD medication. In addition to providing its digital illustration and animation services, Multimedia Video Production also sourced the voice-over talent used for the DaytranaMan from its own Actors' Network.
Click here to view the original animation (requires Adobe Flash Player).