TraumaCare introduced their new product, WoundStat™ hemostatic agent, using a 3D medical animation video developed by Multimedia Video Production in 2008. TraumaCare wanted a clear, comprehensive video that would train U.S. troops deployed in combat zones on how to administer WoundStat™. This medical video featured animation, 3D modeling, and voice-over narration, which was recorded at MVP’s in-house recording studio with talent from the Actors’ Network. Multimedia Video Production wrote the script for this video using their staff copywriters. Viewer engagement by military personnel was increased through the addition of live video, background music, and graphics created by Multimedia Video Production’s experienced graphic designers.
